5 Reasons Puerto Rico Is A Great Resource for Contact Center Services
At CommSense, our contact center is located in Puerto Rico. That didn’t happen by accident. There is no better location than Puerto Rico for helping companies connect with bilingual and bicultural Spanish-speaking U.S. customers.
Here are five key reasons why…
1. It’s a U.S. Commonwealth
Puerto Rico is part of our country. After being a Spanish colony for 400 years, Puerto Rico became a territory of the United States in 1898. In 1917, the U.S. Congress passed the Jones Act, which granted Puerto Ricans U.S. citizenship. That means people can travel between the U.S. and Puerto Rico without a passport.
You may think of Puerto Rico as being distant from the U.S., but that’s not really the case. It’s actually not far from Miami—about a thousand miles or a quick 2.5-hour plane ride. In contrast, Hawaii (an official U.S. state) is over 2,600 miles from California.
2. It has a unique social environment
In the past century, Puerto Rico has become a melting pot where Spanish and American culture blend together. Both Spanish and English are official languages in Puerto Rico, and the U.S. dollar is the official currency.
There was a U.S. Air Force base located in Puerto Rico from the mid 1930s until the early 1970s. There has also been a strong U.S. business presence in Puerto Rico for decades. These factors contributed to the increasing cultural integration of Puerto Rico.
3. Bilingual is a way of life
While more and more people today are bilingual, putting together an effective and fully bilingual communication team can be a challenge for U.S. businesses. But as this audience grows, the need is increasing.
Puerto Rico offers a great resource of English-Spanish bilingual speakers. These individuals speak both languages fluently and fluidly, enabling them to effectively understand and communicate with your customers in English, Spanish, or a combination of both.
4. And so is being bicultural
An important factor in customer communications that often gets overlooked is cultural understanding. As mentioned above, the blending of American and Spanish cultures in Puerto Rico has been happening for decades. This makes Puerto Rico a great resource for bicultural individuals (people fluent in both English and Spanish culture).
While individuals can be trained to speak different languages, speaking to different cultures is an ability that’s more “picked up” than “learned”. And it can make a big difference for companies looking to connect with customers on a more personal level.
5. It follows U.S. standards
Since Puerto Rico is a U.S. territory, it adheres to U.S. regulations and standards. This is a big advantage when it comes to contact center services, especially compared to offshore call centers where you never know what level of adherence you’re really going to get.
With a contact center located in Puerto Rico, operations are much the same as in the United States. A quality contact center knows how important following legal and regulatory federal standards is to your business.
Experience the Bicultural Communication Advantages of Puerto Rico
These are just some of the factors that make Puerto Rico a fantastic resource for companies looking to reach the ever-growing U.S. bilingual and Spanish-speaking population.
Learn more about CommSense and how our bilingual, bicultural contact center services can benefit your company. Reach out to us today and let’s have a conversation.